New Hope Center For Reproductive Medicine's 20th Anniverary

For Two Decades, New Hope Center For Reproductive Medicine Has Been A One-Stop Fertility Shop Offering Personalized, Patient-Centered Care



deRice Photography

If anyone stumbled upon the New Hope Center for Reproductive Medicine’s 20th anniversary party last July, they would have never guessed there was anything different about the hundreds of children running around, rock climbing, playing games and standing in line for popcorn. But these children were all there at the Virginia Zoo that hot July day thanks to the reproductive fertility treatments at New Hope. More than 1,400 people came to celebrate the special occasion, which took place on July 23, National Parents’ Day.

“We came together to celebrate these little miracles, these living success stories,” says Tori Brown, marketing coordinator and physician liaison for New Hope.

The theme for the 20th anniversary party was “Under the Big Top.” Families that have been through treatment at New Hope to bring their children into the world were all invited to come enjoy a fun day of outdoor activities.

“Our practice has always been focused on personalized, patient-centered care. In everything we do, we strive to make our patients feel like a part of our family,” Brown says. “This celebration really exemplifies that relationship we have with our patients.”

Since Dr. Robin Poe-Zeigler founded New Hope in 1997, 3,166 babies have been born with the help of the center’s fertility treatments. After completing a fellowship at the Jones Institute for Reproductive Medicine in Norfolk, Poe-Zeigler opened her reproductive fertility center. New Hope offers a variety of fertility treatment options, including intrauterine insemination (IUI), conventional in vitro fertilization (IVF) and natural cycle IVF.

Williams family, Dr. Poe-Zeigler, New Hope Center
The Williams family poses for a photo with Dr. Poe-Zeigler, who is holding their
newest miracle, Aubrey.

Twins Celebrate 20th Anniversary of New Hope Center
Twins Tucker and Jackson celebrate meeting Dr. Poe-Zeigler.

“Dr. Robin founded New Hope because she wanted a place for people struggling with infertility to feel at home,” Brown says. “While the process of being treated for infertility is often thought of as cold and clinical, that’s not what you want it to feel like when you’re expanding your family.”

That is where Poe-Zeigler’s approach to care makes a difference. She is dedicated to creating individualized patient plans for each patient she serves. Her genuine care for each new family she meets is evident in the time and effort she puts making their treatment a success. It all starts with a one-on-one consultation with Poe-Zeigler, where hopeful parents can discuss their concerns and expectations. Every step along the journey, the doctors and staff are there to offer patients support and guidance.

“We always get new patients in as soon as possible. Dr. Robin truly bends over backward to help her patients build their families,” Brown says.

New Hope baby with Dr. Poe-Zeigler
Dr. Poe-Zeigler smiles while holding a recent New Hope miracle.

Dr. Poe-Zeigler, twins, New Hope Center Anniversary Celebration
Dr. Poe-Zeigler hugs New Hope twins Sophia and Harper.

New Hope is unique in that it is a “one-stop fertility shop.” The center has an on-site surgical suite, as well as its own embryology and andrology labs. Patients don’t have to worry about visiting multiple offices and labs throughout the course of their treatment. By having every aspect of fertility treatment available in-house, the New Hope staff can develop meaningful relationships with each patient.

“Because we see our patients frequently, we know them by name. They become like family. When you’re going through infertility, that kind of personal treatment is crucial,” Brown says.

For couples struggling with infertility, there is undoubtedly an emotional component to the experience. New Hope strives to support patients in both the physical and mental aspects of infertility. The staff understands the emotional toll infertility can take on the individuals who walk through their doors, and treating those patients with respect and compassion is a priority for everyone at New Hope.

Looking to the future, the practice has no plans to expand. New Hope’s goal is to continue helping create Coastal Virginia families using their personalized care standard.

“Being small is what makes us special,” Brown says. “We want to continue to offer our patients this personalized attention. We never want them to feel like a number.”

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